Kristina Tanasichuk sits down with Dr. Ajit Maan, author of Narrative Warfare and Lt. Col. Scott Mann, author of Nobody Is Coming to Save You.
For years, Scott Mann worked in low-trust, high stakes environments where nobody was coming to save him, his men, or the exhausted majority of Afghans they served. There, he learned that the best way to get big sh*t done and bridge vast divisions is to meet people where they are, not where you want them to be. He calls this approach Rooftop Leadership. Wherever you live, work, or play—in real estate, in corporate sales, in HR, for a community volunteer group, in a non-profit, in politics—the hardest thing to find these days is authentic connection with other people. The social trends and fraying of civil society after more than two years of prolonged isolation from Covid, mass technology, organizational strain, and blinking-red stress levels on our emotional dashboards have taken a toll that those of us in our own exhausted majority are only beginning to understand and appreciate.
Buy Nobody Is Coming to Save You: https://www.amazon.com/Nobody-Coming-…
Contemporary wars are largely wars of influence and they will not necessarily be won by those with the most information or the most accurate data. They will be won by those effectively tell the meaning of the information and what difference it makes for the audience.
Buy Narrative Warfare: Second Addition: https://www.amazon.com/Narrative-Warf…